Pricing
Start with Discovery.
Scale with the Platform.
A done-for-you GTM Discovery Engagement from $5,000. Then ongoing intelligence from $99/month. Pick the path that fits your stage — or run both.
Recommended Start · Done-for-You
GTM Discovery Engagement
AI analyzes 10,000+ companies. A human strategist reviews every output. You get a finished GTM strategy in 4-6 weeks — pricing, narratives, personas, objections, sales assets — delivered as a report you can hand to your board.
Seed
4-6 weeks · pre-seed / seed
Full GTM Discovery Report + 1 strategist review call + export-ready assets
Series A
4-6 weeks · Seed → Series A
Everything in Seed, plus 3 strategist calls + 90-day Bayesian follow-up
Series B+
4-6 weeks · Series B and beyond
Everything in Series A, plus dedicated advisor + quarterly re-runs
Every engagement includes
Ongoing Intelligence · Self-Serve
Platform Subscription
Keep your strategy sharp after discovery — or start here if you prefer self-serve. Credit-based plans for every stage, from pre-seed exploration to multi-product scale.
STARTER
Test the waters. Run your first discovery cycle and validate the approach before committing.
- 5-Layer Market Discovery Waterfall
- Narrative Generator (up to 10 variants)
- Pricing Model (basic range)
- Objection Forecaster (top 10)
- PDF & Markdown export
- Email support
GROWTH
The sweet spot for founder-led sales. Full discovery with enough credits to iterate.
- Everything in Starter, plus:
- Narrative Generator (20+ variants with triage)
- Pricing Model (full Bayesian with confidence scores)
- Objection Forecaster (30+ with counter-arguments)
- Call Simulator (5 AI buyer personas)
- Analyst Intelligence reports
- GTM Playbooks
- API access for CRM integration
- Priority support
SCALE
For teams running multiple products or segments through parallel discovery cycles.
- Everything in Growth, plus:
- Multiple product discovery (run 3+ in parallel)
- Cross-segment analysis
- Custom playbook templates
- Advanced analytics dashboard
- Salesforce & HubSpot integrations
- Dedicated Slack channel
- Quarterly strategy review
ENTERPRISE
Dedicated infrastructure, custom integrations, and a named strategist.
- Everything in Scale, plus:
- Unlimited discovery credits
- Custom model training on your data
- SSO & RBAC
- Dedicated success manager
- Custom SLA (99.9%+ uptime)
- On-premise deployment option
- SOC2 Type II audit support
Pre-seed
Seed–A
Multi-product
Dedicated SLA
6 AI Engines. One Platform.
Every plan includes access to Arnen's core discovery engines. Higher tiers unlock deeper analysis and more credits.
Engine 01
Narrative Generator
20+ ways to explain what you do—find the one that clicks.
Engine 02
Pricing Model
A defensible price range, not a guess. Learns from your wins.
Engine 03
Objection Forecaster
Know the 30 objections you'll hear—before you hear them.
Engine 04
Analyst Intelligence
See how Gartner will classify you before they publish.
Engine 05
Call Simulator
Practice against 5 AI buyers who push back like real ones.
Engine 06
GTM Playbooks
Steal from Datadog, Snowflake, Workday—adapted to your stage.
Compare Plans
The Alternative Costs More
Traditional GTM consulting runs $75K-$150K and takes 3-6 months. Arnen delivers comparable depth at a fraction of the time and cost.
Pricing Questions
What's the difference between the Discovery Engagement and the Platform Subscription?
The Discovery Engagement is a one-time, done-for-you project: we run your product through the full Arnen pipeline, a human strategist reviews the output, and you get a finished GTM strategy report in 4-6 weeks. The Platform Subscription is ongoing, self-serve access — you can re-run pricing as deals close, update objection handling from call transcripts, and keep your narrative sharp as your market evolves. Most founders start with the Engagement and continue on the Platform.
Do I need both, or can I just subscribe to the Platform?
You can absolutely start on the Platform alone — many technical founders prefer self-serve. The Engagement exists for founders who want finished work delivered, with a strategist signing off on the output. If you're comfortable driving the pipeline yourself and iterating over several weeks, Platform-only is a great fit. If you want a board-ready deliverable in 4-6 weeks with expert review, start with the Engagement.
What are credits and how do they work?
Credits power every Platform action — running a discovery waterfall, generating narrative variants, forecasting objections, and simulating calls. A full 5-layer discovery cycle typically uses 200-300 credits. Credits renew monthly and do not roll over. The Discovery Engagement is priced separately as a one-time fee — credits are not consumed during a paid engagement.
Can I change plans at any time?
Yes. Upgrade instantly and get prorated access to additional credits. Downgrade at the end of your current billing cycle. No long-term contracts on Starter, Growth, or Scale plans.
What happens if I run out of credits?
You can purchase additional credit packs at any time without changing your plan. Or upgrade to a higher tier for a better per-credit rate. Your existing data and outputs are never lost.
Do you offer annual pricing?
Yes. Annual plans save 20% compared to monthly billing. Contact us for annual pricing on Growth and Scale tiers. Enterprise plans are always custom-quoted.
Is there a free trial?
No credit card required to get started. We deliver your first hypothesis within 48 hours of intake so you can evaluate the quality before committing to a paid plan.
What's the difference between Starter and Growth?
Starter gives you a partial discovery — enough to validate whether analogical reasoning works for your market. Growth unlocks the full system: 20+ narrative variants with triage, Bayesian pricing with confidence scores, 30+ objection forecasts with counter-arguments, Call Simulator, and API access. Most serious founders start on Growth.
First Hypothesis in 48 Hours
No credit card. No commitment. Get a pricing range, competitive positioning, and top objection predictions for your product.