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GTM Strategy in Weeks, Not Years.

AI that builds your GTM strategy when no playbook exists.
We find the patterns. You make the calls.

$140k avg first enterprise deal15% customers close within predicted ACV4-6 wks strategy ready
The Platform

From Raw Signals to Executable Strategy.

Arnen digests millions of market signals to surface the accounts, narratives, and pricing that actually convert.

Results from early adopters
First enterprise deal closed at $140k—right in the predicted range.
VP OF GROWTHCloud InfrastructureSeed → Series A

days to first enterprise deal

87
Cloud Infrastructure Startup

pricing increase from discovery

11x
AI Networking (Sequoia-backed)

improvement in close rate

+34%
Developer Security Platform

From Hypothesis to Pipeline

First enterprise deal closed at $140k—right in the predicted range.
VP OF GROWTHCloud InfrastructureSeed → Series A
87
days to deal
$140k
first ACV
$520k
pipeline
We were pricing at $20k. Arnen showed us why $20k would make direct sales impossible. We closed at $220k.
FOUNDER & CEOSeries APreviously eng @ Google
11x
pricing
$220k
avg ACV
4
deals in 9 mo
Close rates went up because buyers could finally explain what we did to their procurement teams.
HEAD OF SALES50-person team$8M ARR
+34%
close
-22
days cycle
45 day
SE ramp

The Cold-Start Problem

Category-creating startups must make pricing, positioning, and sales motion decisions before any market data exists. Traditional tools assume the answers you're still discovering.

GTM_DIAGNOSTIC.exe
SYS_CHECK
⚠ WARNINGTraditional tooling incompatible with novel market conditions
[01]Apollo, ZoomInfo
FAIL
Assumption

You know your buyer

Failure Point

Buyer is your hypothesis

[02]Clay, Clearbit
FAIL
Assumption

Strategy exists

Failure Point

Strategy must come first

[03]Gong, Chorus
FAIL
Assumption

Sales motion exists

Failure Point

You can't optimize nothing

>_Recommendation: Initialize discovery layer
3/3 CRITICAL

How It Works

The Discovery Layer

No direct competitors? We find the next best thing. Arnen scans 10,000+ funded companies to find patterns that apply to you—even when your exact market doesn't exist yet.

Layer 1

Find your direct competitors—even the ones you didn't know existed

We scan 10,000+ funded companies to identify products with 90%+ functional overlap. Direct analogs are rare for novel products, but when they exist, they're the strongest signal for pricing and positioning.

Scans 10,000+ funded companies
Layer 2

See how neighboring categories price the same pain

Your product may be novel, but the problem you solve isn't. We map companies in adjacent markets who address the same buyer pain through different mechanisms—revealing pricing patterns that translate to your category.

Maps cross-category pricing patterns
Layer 3

Match products by who buys them, not what they do

A VP of Engineering has the same budget authority whether they're buying security tools or developer productivity software. We identify products competing for the same decision-maker's attention and wallet.

Matches by decision-maker, not category
Layer 4

Align your price to your value delivery timeline

Products with 18-month payback periods price differently than those with 90-day time-to-value. We match you to companies with similar ROI mechanics to find your natural pricing ceiling.

Sets your natural pricing ceiling
Layer 5

Establish your floor price through economic fundamentals

When structural analogies don't hold, we fall back to pure economics: what does the problem you solve cost to have? This becomes your pricing floor—the minimum justifiable value of your solution.

Establishes your pricing floor

We believe the best GTM strategies come from founders—not algorithms.

AI shows you the map. You choose the path.

Everything You Need. From Zero to GTM.

Powered by pattern analysis from 10,000+ funded companies—even when your exact market doesn't exist yet.

Human-in-the-loop by design. AI generates options. You decide.

Four Stages. 4-6 Weeks.

PROCESS

STAGE LOGIC

INPUTS:

Product description, target market, initial hypotheses

OUTPUTS:

Structured brief, initial search vectors

MANIFEST

DELIVERABLES GENERATED

  • Synthesized ACV range with confidence score
  • 3-5 analogous market mappings
  • 20+ narrative variants
  • Buyer persona hypotheses
  • 30 predicted objections with counters
  • Sales enablement assets
Customer Stories

What GTM Leaders Are Saying

10,000+
Companies Scanned
$140k
Avg First Deal
4-6 wks
Strategy Ready

First enterprise deal closed at $140k—right in the predicted range.

87
days to deal
$140k
first ACV
$520k
pipeline
VP OF GROWTH
Cloud Infrastructure · Seed → Series A

We were pricing at $20k. Arnen showed us why $20k would make direct sales impossible. We closed at $220k.

11x
pricing
$220k
avg ACV
4
deals in 9 mo
FOUNDER & CEO
Series A · Previously eng @ Google

Close rates went up because buyers could finally explain what we did to their procurement teams.

+34%
close
-22
days cycle
45 day
SE ramp
HEAD OF SALES
50-person team · $8M ARR

Six Engines. One Platform.

Each capability works independently or together—generating hypotheses you can test, not decisions you must accept.

NARRATIVE ENGINE
$arnen generate --narratives
Scanning 10,000+ market vectors...
Analyzing positioning patterns...
Found 23 narrative variants
Category-creation frame92%
Problem-solution narrative78%
ROI-focused pitch71%
Ready for triage

Engines in this category

  • Narrative Generator20+ ways to explain what you do—find the one that clicks.
  • Analyst IntelligenceSee how Gartner will classify you before they publish.

20+ ways to explain what you do—find the one that clicks.

2discovery
1pricing
2sales
1playbooks
Integrations & Data Sources

Seamlessly integrates with your GTM stack.

We ingest signals from your CRM and public data sources to build your strategy. No manual data entry. No spreadsheet gymnastics.

2 CRM
3 Data Sources
2 Productivity
2 Sales Tools
Salesforce
HubSpot
Gong
Crunchbase
LinkedIn
PitchBook
Slack
Notion
Outreach
+ Chorus, Salesloft, Google Docs, and more

18-24 Months 4-6 Weeks

What takes traditional consulting firms over a year, Arnen delivers in weeks through automated discovery and parallel analysis.

SPEEDUP VECTORS
Category definition3-4 mo1 wk
Pricing discovery6-9 mo2 wk
Buyer validation4-6 mo1-2 wk
Objection mapping3-4 mo1 wk
Enablement2-3 mo3-5 days
GTM_TIMELINE.EXE
TRADITIONAL_CONSULTING.EXE
LOADING... (18 MONTHS REMAINING)
ARNEN_SPRINT.EXE
COMPLETE ✓ (4 WEEKS)
94%
Time Reduction

* Based on typical enterprise GTM consulting engagements

Pricing

Credit-Based Pricing

Pay for what you use. No retainers. No surprises.

Traditional GTM Consultant
$75k–$150k
typical engagement fee

Hire a consultant for 3-6 months. Get frameworks, opinions, and a deck. One engagement, one perspective, one set of assumptions.

$0
Start
$150k
6 months later
Plus opportunity cost of delayed GTM
  • Experienced perspective
  • Industry relationships
  • Data-driven hypotheses
  • Unlimited iterations
  • Ready in weeks
Traditional approach
RECOMMENDED
Arnen Discovery Platform
$499/mo
Growth tier · most popular

AI scans 10,000+ companies to find patterns that apply to you. Get a defensible pricing range, 20+ narrative variants, and objection counters in 4-6 weeks.

$499
Month 1
Strategy ready
Week 6
Includes full discovery with credits to spare
  • Data from 10,000+ companies
  • Defensible pricing range
  • 20+ narrative variants
  • Unlimited iterations
  • Ready in 4-6 weeks
Talk to Us
All Plans
STARTER
$99/mo
500 credits
Best forPre-seed
Full DiscoveryPartial
GROWTH
$499/mo
2,500 credits
Best forSeed–A
Full DiscoveryYes
SCALE
$1,499/mo
10,000 credits
Best forMulti-product
Full DiscoveryMultiple
ENTERPRISE
Custom
Unlimited credits
Best forDedicated SLA
Full DiscoveryUnlimited
WHAT'S A “FULL DISCOVERY”?

One complete GTM discovery = ~260 credits

Includes: Market scan + 5 pricing simulations + 20 narrative variants + 30 objection counters + buyer personas + sales enablement pack

Growth tier ($499) covers this with credits to spare.

SEC.07
REFERENCE
6 ENTRIES
Documentation // FAQ

Common
Questions

Technical specifications and operational parameters for Arnen deployment.

QUERY INDEX

END OF INDEX
Support Channel

> QUERY NOT RESOLVED?

Connect with our GTM specialists for questions outside standard documentation.

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AVG RESPONSE: <4 HRS
SEC.05
TARGETING

Operational Parameters

Verify system compatibility before deployment

SYSTEM_REQUIREMENTS // TARGET_PROFILE_MATCH
OPERATIONAL_MATCH(FOR YOU)
MATCH
  • No existing category for your product
  • Seed to Series B, GTM unproven
  • Targeting $50k+ ACV enterprise
  • Technical founder, business narrative is hard
  • Buyer persona is hypothesis, not fact
  • Willing to triage (AI generates, you decide)
INCOMPATIBLE_ARCHITECTURE
MISMATCH
  • Defined market, known competitors
  • 50+ closed deals already
  • Consumer or SMB (<$10k ACV)
  • Established positioning
  • Need to reach known buyers at scale
  • Want fully automated GTM
SCAN COMPLETE
6 MATCH6 EXCLUDE